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La Leche Selects Kintera Social CRM System For Member And Donor Management

Kintera And ooTao To Jointly Integrate Open Source Authentication And Data Sharing Standards Between Kintera Sphere And La Leche

Kintera announced that La Leche League International has selected Kintera's social constituent relationship management (CRM) system for its core member and donor management needs. La Leche League International is a multinational organization that helps mothers worldwide breastfeed through mother-to-mother support, encouragement, information and education.

Kintera and ooTao, provider of identity and data interoperability infrastructure development - have signed an agreement to jointly integrate La Leche League International's open source authentication and data sharing standards with Kintera's social CRM platform, Kintera Sphere(TM), enabling data to be shared between Kintera Sphere and other systems used by La Leche League International. The project will provide distributed open source authentication and data interoperability, including single sign-on capabilities for members to access information across multiple systems, such as Kintera Sphere, using one login.

"Kintera continues their market and technology leadership with this joint project. At its successful completion, they will be able to offer unparalleled standards-based data integration to all of their clients," said Andy Dale, founder and president of ooTao Inc. "This is a great example of a vendor putting their customers first and, in this case, enabling a lot of mission-based organizations to succeed."

"The Kintera Sphere social CRM system provides our organization with a single, interactive system to manage relationships with both donors and members," said Barbara Emanuel, Interim Executive Director for La Leche League International. "Providing a total view of a constituent's relationship with La Leche League International, Kintera's social CRM system provides us with the critical data needed to build relationships with members and donors, so that they have a more powerful experience with our organization."

Kintera's comprehensive social CRM system enables organizations to drive all interactions based on comprehensive knowledge of constituents and unites their online and offline experiences into one database. Built on Kintera CRM and comprised of Donor Management, Member Management, Prospect Management, Participant Management and Volunteer Management solutions, the system uses meaningful communications to create a more positive giving experience.

"La Leche League International's adoption of the Kintera social CRM system demonstrates the market need for comprehensive member and donor management on an integrated software as a service platform," said Harry E. Gruber, M.D., Kintera CEO. "In addition, Kintera acknowledges the importance of the open source movement within the nonprofit community. Our open source integration work with ooTao will enable La Leche League International to seamlessly share data between Kintera Sphere and its other systems."

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CRM News Desk trawls information and news sources for the latest developments in Customer Relationship Management, and brings you relevant material about the current and future software tools being used by companies to manage their relationships with customers, including the capture, storage and analysis of customer, vendor, partner, and internal process information.

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enterprise open source news desk 11/09/06 02:39:13 AM EST

Kintera and ooTao have signed an agreement to jointly integrate La Leche League International's open source authentication and data sharing standards with Kintera's social CRM platform, Kintera Sphere, enabling data to be shared between Kintera Sphere and other systems used by La Leche League International.

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