Welcome!

CRM Authors: Xenia von Wedel, Ian Khan, PR.com Newswire, Steve Mordue

Related Topics: Agile Computing, Mobile IoT, Microservices Expo, Wearables, @CloudExpo, CRM

Agile Computing: Article

Google Enterprise, Mobility and Business Transformation at Woolworths

Collaboration is one of those themes that I have been hearing a lot about recently from CIOs

In my research on companies that are transforming themselves by adopting an integrated SMAC (social, mobile, analytics and cloud) strategy, I came across a recent blog article by the CIO of Woolworths Limited, Dan Beecham.  I will share some excerpts from it here.

Woolworths is an Australian company that was founded in 1924 in Sydney. Today Woolworths has more than 3,000 stores across Australia and New Zealand that span food, liquor, petrol, general merchandise, home improvement and hotels.  Last fall I had the honor of being invited to teach a SMAC strategy session for Woolworths at their beautiful campus outside of Sydney.

This is what Beecham said about their strategy, "We've decided to move to Google Apps and Chrome. Changing to a cloud-based suite of tools is a key part of our strategy to use technology to promote greater collaboration, productivity and effectiveness."

Collaboration is one of those themes that I have been hearing a lot about recently from CIOs.  Companies are recognizing they need to listen more to their frontline employees, remote and mobile workers and customers.  Frontline employees and customers are the closest people to the real-world.  If you are trying to be agile, nimble and responsive to changing markets and consumer behaviors, then you had better be listening to the feedback in these areas.

In today's world speed is everything.  Knowing when new trends are emerging, new markets are forming and where there are problems in the supply chain or in customer service is crucial.  You also need to know the sentiment of your employees and customers if you want to respond quickly.  Enterprise collaboration and social media listening and engagement are absolutely required.

Here is more from Beecham, "Over the next 12 months we will be rolling out Gmail, Google Calendar and Google Talk to the 26,000 staff in our national and state offices. This is the first phase of what we hope will be a company-wide transformation of our workplace technology."

Transformation is happening in the retail space.  It is coming like a tsunami whether you want it to or not.  It will not wait for the next budget cycle or the completion of your three-year plan.

Beecham continues, "The move to Google Apps and Chrome builds on the successful roll out of Gmail and our ‘Tap to Support' App on iPads to Woolworths supermarket store managers last year. The custom-made application, built on Google App Engine, helps our managers stay on the shop floor and focused on customers by allowing them to log a support ticket with our national support office in just one click rather than being tied to a PC in the back office."

This is an excellent example of how enterprise mobile apps can change the way business is done.  Store managers are untethered from their offices and desktop computers and can now manage their store and provide better customer service from the frontlines in retail, which is with the customers.

In this next excerpt Beecham lists the benefits of working collaboratively, using cloud-based apps and from any mobile device.  "Soon more of our staff will be able to experience the productive and collaborative benefits of being able to work from any device, anywhere. Geographically dispersed teams, like our merchandising or state based workers, will be able to use Docs to collaborate in real-time."

In my conversations with CIOs, we are no longer simply talking about developing clever mobile apps to help with expense reports, time sheets and work orders.  Today, we are talking about innovation, business transformation, new business processes enabled my mobility and collaboration.

To read the complete blog article from Dan Beecham click here -http://googleenterprise.blogspot.com/2013/04/report-from-down-under-woolworths-goes.html


********** Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant

View Linkedin Profile

Read the whitepaper on mobile, social, analytics and cloud strategies Don't Get SMACked

Learn about mobile strategies at MobileEnterpriseStrategies.com Follow me on Twitter @krbenedict Join the Linkedin Group Strategic Enterprise Mobility
Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

More Stories By Kevin Benedict

Kevin Benedict serves as the Senior Vice President, Solutions Strategy, at Regalix, a Silicon Valley based company, focused on bringing the best strategies, digital technologies, processes and people together to deliver improved customer experiences, journeys and success through the combination of intelligent solutions, analytics, automation and services. He is a popular writer, speaker and futurist, and in the past 8 years he has taught workshops for large enterprises and government agencies in 18 different countries. He has over 32 years of experience working with strategic enterprise IT solutions and business processes, and he is also a veteran executive working with both solution and services companies. He has written dozens of technology and strategy reports, over a thousand articles, interviewed hundreds of technology experts, and produced videos on the future of digital technologies and their impact on industries.

IoT & Smart Cities Stories
Dynatrace is an application performance management software company with products for the information technology departments and digital business owners of medium and large businesses. Building the Future of Monitoring with Artificial Intelligence. Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more busine...
DXWorldEXPO LLC announced today that Big Data Federation to Exhibit at the 22nd International CloudEXPO, colocated with DevOpsSUMMIT and DXWorldEXPO, November 12-13, 2018 in New York City. Big Data Federation, Inc. develops and applies artificial intelligence to predict financial and economic events that matter. The company uncovers patterns and precise drivers of performance and outcomes with the aid of machine-learning algorithms, big data, and fundamental analysis. Their products are deployed...
All in Mobile is a place where we continually maximize their impact by fostering understanding, empathy, insights, creativity and joy. They believe that a truly useful and desirable mobile app doesn't need the brightest idea or the most advanced technology. A great product begins with understanding people. It's easy to think that customers will love your app, but can you justify it? They make sure your final app is something that users truly want and need. The only way to do this is by ...
The challenges of aggregating data from consumer-oriented devices, such as wearable technologies and smart thermostats, are fairly well-understood. However, there are a new set of challenges for IoT devices that generate megabytes or gigabytes of data per second. Certainly, the infrastructure will have to change, as those volumes of data will likely overwhelm the available bandwidth for aggregating the data into a central repository. Ochandarena discusses a whole new way to think about your next...
CloudEXPO | DevOpsSUMMIT | DXWorldEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Cell networks have the advantage of long-range communications, reaching an estimated 90% of the world. But cell networks such as 2G, 3G and LTE consume lots of power and were designed for connecting people. They are not optimized for low- or battery-powered devices or for IoT applications with infrequently transmitted data. Cell IoT modules that support narrow-band IoT and 4G cell networks will enable cell connectivity, device management, and app enablement for low-power wide-area network IoT. B...
The hierarchical architecture that distributes "compute" within the network specially at the edge can enable new services by harnessing emerging technologies. But Edge-Compute comes at increased cost that needs to be managed and potentially augmented by creative architecture solutions as there will always a catching-up with the capacity demands. Processing power in smartphones has enhanced YoY and there is increasingly spare compute capacity that can be potentially pooled. Uber has successfully ...
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...